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Privacy Policy

Privacy Policy — InnovateAutoMart.com

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InnovateAutoMart.com (“Innovate Auto Mart,” “we,” “us,” or “our”) is committed to protecting your privacy. This Policy explains what we collect, how we use it, how we share it, and the choices you have. By using our website and services (the “Services”), you agree to the practices described here.

Note: The “Pricing, Fees & Taxes Disclosure” at the end addresses vehicle-listing price terms that appear on our site.

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Information We Collect
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We collect information in the following ways:

  • You provide it to us. For example, when you submit forms (test-drive requests, financing/pre-qualification, trade-in, service bookings, contact forms) we may collect your name, email, phone, address, preferred vehicle, employment/income details (for financing), and any messages you include.

  • From transactions and account activity. If you create an account or proceed with financing, we may collect additional identifiers and financial information you choose to provide.

  • Automatically. We may collect device and usage information such as IP address, browser type, pages viewed, referring/exit pages, and approximate location. We may use cookies or similar technologies for analytics and to improve your experience.

  • From third parties. We may receive information from service providers (e.g., credit/financing partners), marketing partners, anti-fraud providers, analytics tools, or publicly available sources to help us verify, prevent fraud, or provide the Services you request.

 
How We Use Your Information

 

We use personal information to:

  • Respond to inquiries; provide quotes; schedule appointments or test drives; process financing or pre-qualification requests; and complete parts/service orders.

  • Operate, maintain, and improve our website and Services.

  • Communicate with you about vehicles, promotions, offers, or updates (you can opt out of marketing at any time).

  • Personalize content and measure the effectiveness of our site and ads.

  • Detect, investigate, and prevent fraud, security incidents, and misuse; comply with legal obligations; and enforce our terms.

 
Sharing Your Information

 

We may share information with:

  • Service providers/partners acting on our behalf (e.g., website hosting, analytics, customer support, marketing, shipping, identity verification, and credit/financing institutions with whom we have joint marketing or referral relationships). These parties are not permitted to use the information for purposes unrelated to the Services you requested.

  • Dealers or sellers when you request information, a quote, or take steps toward a transaction involving a listed vehicle.

  • Legal and compliance recipients when required by law, to protect rights and safety, or in connection with a business transfer (e.g., merger, acquisition).

We do not sell your personal information as that term may be defined under applicable law.

 
Cookies & Tracking

 

We use cookies and similar technologies to remember preferences, analyze traffic, and improve the site. You can control cookies through your browser settings; disabling cookies may affect site functionality.

 
Data Security

 

We maintain administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, alteration, or disclosure. No method of transmission or storage is 100% secure, but we work to protect your information and continually improve our safeguards.

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Data Retention

 

We retain information for as long as needed to provide the Services, comply with legal obligations, resolve disputes, and enforce agreements. Retention periods vary by data type and purpose.

 
Your Choices & Rights
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  • Marketing: You can opt out of promotional emails by using the unsubscribe link or contacting us.

  • Access/Update: You may request access to or correction of your information.

  • Deletion: You may request deletion where required by law, subject to certain exceptions.

  • Do Not Track / Preference signals: Our site may not respond to all browser-based DNT signals, but you can manage cookies as noted above.

(Your specific rights may vary based on your location. We’ll honor requests as required by applicable law.)

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Children’s Privacy
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Our Services are not directed to children under 13 (or the age defined by local law). We do not knowingly collect personal information from children.

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Third-Party Sites & Services
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Our site may link to third-party websites or integrate third-party tools (e.g., financing portals). Their privacy practices are governed by their own policies. Please review those policies to understand how they handle your information.

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Logos & Trademarks
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InnovateAutoMart.com is not a franchised dealer and is not affiliated with any franchised car dealers unless expressly stated. All automobile manufacturer names, logos, and trademarks are the property of their respective owners and are used for identification purposes only.

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Contact Us
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If you have questions about this Privacy Policy or our data practices, contact us:
Email: privacy@InnovateAutoMart.com

Phone: 818-855-8889

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